Selena Yip

(they/she)

Education

Education

University of Pittsburgh

University of Pittsburgh

B.S. in Anthropology, B.S. in Psychology

B.S. in Anthropology, B.S. in Psychology

August 2013 - April 2017

August 2013 - April 2017

The University of Hong Kong

The University of Hong Kong

Exchange student

Exchange student

Spring 2015

Spring 2015

Design Lab UX Academy Foundations

Design Lab UX Academy Foundations

Completed June 2023

Completed June 2023

QTBIPOC Design UX Bootcamp

QTBIPOC Design UX Bootcamp

Completed December 2023

Completed December 2023

Software

Software

Design

Design

Figma, Procreate, Adobe Lightroom, Canva

Figma, Procreate, Adobe Lightroom, Canva

Project Management

Project Management

Asana, Notion, Airtable, Zapier

Asana, Notion, Airtable, Zapier

Skills

Skills

User research, UX/UI design, WordPress, social media management (Instagram, Facebook, Twitter/X, TikTok), email marketing, program management, event production, copywriting

User research, UX/UI design, WordPress, social media management (Instagram, Facebook, Twitter/X, TikTok), email marketing, program management, event production, copywriting

Projects & Volunteering

Co-Founder

Book Harvest / Philadelphia, PA

Pop-up bookstore, founded in 2022, specializing in Asian & Pacific Islander diaspora stories and producing community events for Philadelphia readers.

Bookseller & Social Media Coordinator

Bindlestiff Books / Philadelphia, PA

Neighborhood bookstore in West Philadelphia, with a carefully selected array of new and discounted (but still new) books.

Projects & Volunteering

Co-Founder

Book Harvest / Philadelphia, PA

Pop-up bookstore, founded in 2022, specializing in Asian & Pacific Islander diaspora stories and producing community events for Philadelphia readers.

Bookseller & Social Media Coordinator

Bindlestiff Books / Philadelphia, PA

Neighborhood bookstore in West Philadelphia, with a carefully selected array of new and discounted (but still new) books.

Professional Experience

Professional Experience

Communications Coordinator

Communications Coordinator

Asia Crafts / Philadelphia, PA

Asia Crafts / Philadelphia, PA

November 2023 - present

November 2023 - present

  • Collaborate with graphic designer to create a fresh, modern logo and establish brand guidelines.

  • Produce 1-2 social media reels per week to boost brand awareness and new products, resulting in 1k new followers in 1 month and a viral video with 88k+views

  • Collaborate with graphic designer to create a fresh, modern logo and establish brand guidelines.

  • Produce 1-2 social media reels per week to boost brand awareness and new products, resulting in 1k new followers in 1 month and a viral video with 88k+views

Executive Director

Executive Director

Philadelphia Asian American Film Festival / Philadelphia, PA

Philadelphia Asian American Film Festival / Philadelphia, PA

November 2021 - July 2023

November 2021 - July 2023

  • Assumed the role of Executive Director in addition to handling Festival Director responsibilities, demonstrating effective multitasking and leadership skills.

  • Conducted quarterly bookkeeping, including preparing budgets and financial statements for fiscal sponsorship and tax filing, ensuring accurate financial records and compliance.

  • Secured $250k+ of funding, including writing grant letters and building corporate sponsorship relationships that resulted in successful funding. This funding enabled the organization to implement new part-time positions for the first time, contributing to the financial stability and growth of the organization.

  • Assumed the role of Executive Director in addition to handling Festival Director responsibilities, demonstrating effective multitasking and leadership skills.

  • Conducted quarterly bookkeeping, including preparing budgets and financial statements for fiscal sponsorship and tax filing, ensuring accurate financial records and compliance.

  • Secured $250k+ of funding, including writing grant letters and building corporate sponsorship relationships that resulted in successful funding. This funding enabled the organization to implement new part-time positions for the first time, contributing to the financial stability and growth of the organization.

Festival Director

Festival Director

Philadelphia Asian American Film Festival / Philadelphia, PA

Philadelphia Asian American Film Festival / Philadelphia, PA

November 2019 - November 2021

November 2019 - November 2021

  • Supervised teams comprising 3 committees, 20+ staff members, and 100+ seasonal volunteers, fostering collaboration and ensuring smooth operations during the festival.

  • Developed and executed a dynamic schedule of live-streamed events and online and in-person programs, selling over 1,200 festival tickets and achieving a profit for the first time in 13 years.

  • Managed project timelines encompassing festival programming, marketing initiatives, grant applications, and successful fundraising initiatives.

  • Revamped festival operations to elevate guest services and drive efficiency. Leveraged data tracking techniques for accurate sales and customer monitoring. Established workspace guidelines and a code of conduct for the first time in the organization's history to cultivate a productive and safe work environment.

  • Supervised teams comprising 3 committees, 20+ staff members, and 100+ seasonal volunteers, fostering collaboration and ensuring smooth operations during the festival.

  • Developed and executed a dynamic schedule of live-streamed events and online and in-person programs, selling over 1,200 festival tickets and achieving a profit for the first time in 13 years.

  • Managed project timelines encompassing festival programming, marketing initiatives, grant applications, and successful fundraising initiatives.

  • Revamped festival operations to elevate guest services and drive efficiency. Leveraged data tracking techniques for accurate sales and customer monitoring. Established workspace guidelines and a code of conduct for the first time in the organization's history to cultivate a productive and safe work environment.

Download full CV

Copyright © 2024 Selena Yip. All Rights Reserved.

Copyright © 2024 Selena Yip. All Rights Reserved.