Selena Yip
(they/she)
Education
Education
University of Pittsburgh
University of Pittsburgh
B.S. in Anthropology, B.S. in Psychology
B.S. in Anthropology, B.S. in Psychology
August 2013 - April 2017
August 2013 - April 2017
The University of Hong Kong
The University of Hong Kong
Exchange student
Exchange student
Spring 2015
Spring 2015
Design Lab UX Academy Foundations
Design Lab UX Academy Foundations
Completed June 2023
Completed June 2023
QTBIPOC Design UX Bootcamp
QTBIPOC Design UX Bootcamp
Completed December 2023
Completed December 2023
Software
Software
Design
Design
Figma, Procreate, Adobe Lightroom, Canva
Figma, Procreate, Adobe Lightroom, Canva
Project Management
Project Management
Asana, Notion, Airtable, Zapier
Asana, Notion, Airtable, Zapier
Skills
Skills
User research, UX/UI design, WordPress, social media management (Instagram, Facebook, Twitter/X, TikTok), email marketing, program management, event production, copywriting
User research, UX/UI design, WordPress, social media management (Instagram, Facebook, Twitter/X, TikTok), email marketing, program management, event production, copywriting
Projects & Volunteering
Co-Founder
Book Harvest / Philadelphia, PA
Pop-up bookstore, founded in 2022, specializing in Asian & Pacific Islander diaspora stories and producing community events for Philadelphia readers.
Bookseller & Social Media Coordinator
Bindlestiff Books / Philadelphia, PA
Neighborhood bookstore in West Philadelphia, with a carefully selected array of new and discounted (but still new) books.
Projects & Volunteering
Co-Founder
Book Harvest / Philadelphia, PA
Pop-up bookstore, founded in 2022, specializing in Asian & Pacific Islander diaspora stories and producing community events for Philadelphia readers.
Bookseller & Social Media Coordinator
Bindlestiff Books / Philadelphia, PA
Neighborhood bookstore in West Philadelphia, with a carefully selected array of new and discounted (but still new) books.
Professional Experience
Professional Experience
Communications Coordinator
Communications Coordinator
Asia Crafts / Philadelphia, PA
Asia Crafts / Philadelphia, PA
November 2023 - present
November 2023 - present
Collaborate with graphic designer to create a fresh, modern logo and establish brand guidelines.
Produce 1-2 social media reels per week to boost brand awareness and new products, resulting in 1k new followers in 1 month and a viral video with 88k+views
Collaborate with graphic designer to create a fresh, modern logo and establish brand guidelines.
Produce 1-2 social media reels per week to boost brand awareness and new products, resulting in 1k new followers in 1 month and a viral video with 88k+views
Executive Director
Executive Director
Philadelphia Asian American Film Festival / Philadelphia, PA
Philadelphia Asian American Film Festival / Philadelphia, PA
November 2021 - July 2023
November 2021 - July 2023
Assumed the role of Executive Director in addition to handling Festival Director responsibilities, demonstrating effective multitasking and leadership skills.
Conducted quarterly bookkeeping, including preparing budgets and financial statements for fiscal sponsorship and tax filing, ensuring accurate financial records and compliance.
Secured $250k+ of funding, including writing grant letters and building corporate sponsorship relationships that resulted in successful funding. This funding enabled the organization to implement new part-time positions for the first time, contributing to the financial stability and growth of the organization.
Assumed the role of Executive Director in addition to handling Festival Director responsibilities, demonstrating effective multitasking and leadership skills.
Conducted quarterly bookkeeping, including preparing budgets and financial statements for fiscal sponsorship and tax filing, ensuring accurate financial records and compliance.
Secured $250k+ of funding, including writing grant letters and building corporate sponsorship relationships that resulted in successful funding. This funding enabled the organization to implement new part-time positions for the first time, contributing to the financial stability and growth of the organization.
Festival Director
Festival Director
Philadelphia Asian American Film Festival / Philadelphia, PA
Philadelphia Asian American Film Festival / Philadelphia, PA
November 2019 - November 2021
November 2019 - November 2021
Supervised teams comprising 3 committees, 20+ staff members, and 100+ seasonal volunteers, fostering collaboration and ensuring smooth operations during the festival.
Developed and executed a dynamic schedule of live-streamed events and online and in-person programs, selling over 1,200 festival tickets and achieving a profit for the first time in 13 years.
Managed project timelines encompassing festival programming, marketing initiatives, grant applications, and successful fundraising initiatives.
Revamped festival operations to elevate guest services and drive efficiency. Leveraged data tracking techniques for accurate sales and customer monitoring. Established workspace guidelines and a code of conduct for the first time in the organization's history to cultivate a productive and safe work environment.
Supervised teams comprising 3 committees, 20+ staff members, and 100+ seasonal volunteers, fostering collaboration and ensuring smooth operations during the festival.
Developed and executed a dynamic schedule of live-streamed events and online and in-person programs, selling over 1,200 festival tickets and achieving a profit for the first time in 13 years.
Managed project timelines encompassing festival programming, marketing initiatives, grant applications, and successful fundraising initiatives.
Revamped festival operations to elevate guest services and drive efficiency. Leveraged data tracking techniques for accurate sales and customer monitoring. Established workspace guidelines and a code of conduct for the first time in the organization's history to cultivate a productive and safe work environment.
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